Understand More

Understand Your Customers

Your website is an extension of your brand. Effective marketing can drive someone to your website but if they do not find what they need they will probably leave. You should have an understanding of your website visitors and how they interact and perceive your website. We can help you focus on the critical performance analytics needed to determine whether your website meets your customer’s needs.

Who Visits Your Website

The goal of your site should be to reach new customers and encourage repeat visitors. We will help you understand how each customer segment interacts with your website. Some the key questions which we will answer include:

  • How long do people spend on my site?
  • How many pages do they visit?
  • What pages are visited most often?
  • Where do they come from geographically?

What Sources Drive People to Your Website

If you use several different methods to drive traffic, you need to understand of how people find your website. We help you review the key traffic metrics:

  • What percentage of people finds my business through the search engines?
  • Who finds my website through another website which refers the user to my website?
  • Who types in my website directly?
  • How does each of these customer segments differ?

Who Visits Your Website and Leaves Right Away

Of the people who do find your site, how many leave after visiting the first page. This is referred to as a bounce rate. We work with you to help you understand where they leave from and what pages.

  • What is the bounce rate of the site?
  • What page on your website results in the most people leaving?
  • What can be done to improve these statistics?

The answers to these questions are critical to your business being successful online. Customore makes it easy for you to understand. Take a demo of how analytics can help you understand your web visitors.

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